SMS is the new black

A review of mass market mobile apps

Archive for February 19th, 2009

Swedish Beers rocks Barcelona

Posted by Admin on February 19, 2009

I went out last night to the excellent Swedish Beers event organise by the wonderful Helen Keegan and basically it rocked!

It was at Dostrece, which is a funky little bar just off la Rambla in the centre of Barcelona – but I’m not sure the bar knew what had hit it. We filled it up by 7.30pm and it just stayed full all night. I watched people come and go throughout the night – but there always seemed to be a full room of mobile industry people willing to mingle, chat and of course, drink beer.

I’m sure in due course you’ll be able to read more about the event from people that can remember more than I can (although on second thoughts …). But I just wanted to say ‘Thanks Helen’.

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New revenues from roaming

Posted by Admin on February 19, 2009

There’s been a lot of talk recently about roaming, in particular talk from the EU about regulating the industry. It’s one of the issues that confuses regular users the most – “I’ve just about worked out how much a call costs when I’m at home – but what if I go abroad?” Of course what happens in that case is that they don’t use their phone or use it as little as possible.

Well, one of the companies I got the chance to talk to this week, Roamware, announced products here in Barcelona that will enable operators to meet the new, proposed EU regulations and create new revenue opportunities.

The regulations include the introduction of tariff transparency, control and safeguard mechanisms for roaming use of data services. Roamware’s new Data Tariff Advisor does all of that and also increase customer retention, increase roaming data usage and reduce fraud.

To my mind the increased revenue bit is fairly simple – if people can be confident of the prices of using their phone abroad (even if it is a little higher than back home) they’ll use it more.

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Blogging thanks to T-Mobile

Posted by Admin on February 19, 2009

Things have started to die down here at Mobile World Congress, so I’ve taken the opportunity to catch up on a bit of work and do  a bit of blogging. I’m able to do that thanks to T-Mobile – as I’m sat in its hospitality area using the free Wi-Fi.

So thanks T-Mobile.

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