SMS is the new black

A review of mass market mobile apps

Text to stop knife crime – extended

Posted by Admin on January 15, 2009

We first reported on this in November, when Samantha from Mobile Industry Review saw posters up at her local school. Well, after initial success which saw Crimestoppers receive more than “40 pieces of actionable information”, the scheme has been extended to include pupils in Lancashire.

The scheme is very simple:

If you have knowledge about knives, text your name or nickname, your year, your school, your postcode and your message to 88551.

Lord Ashcroft, founder and chairman of Crimestoppers UK, believes that the system will continue to be a great success. “The huge popularity of texting, especially amongst young people, has given us a valuable opportunity to engage with school students to encourage them to pass on information about knife crime in a quick and easy way whilst maintaining their anonymity.”

He very neatly sums up why it is so important for people to get involved if they know anything:

“A simple text could help save a life in the future.”


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